Cities are dynamic. The 21st-century city is undergoing profound change and requires new thinking for urban planning that incorporates diverse voices into the problem solving process. 3×3 brings a new approach to develop resource-efficient and contextual solutions for the intricacies of the public realm.
We believe in grounded concept development informed by our client’s goals and their user’s needs. We achieve this by working across three sectors - public, private, and civic- to facilitate shared responsibility and manage projects for short and long term goals. Our user-centric process follows a simple method - research, communicate, design - to understand environments and uncover hidden opportunities. This allows us to streamline 3x3 project delivery, strengthen client partnerships, and build strong foundations informed by people.
Our process blends Human Centered Design and Participatory Design to create responsive solutions for diverse audiences and users. Human Centered Design - a multi-stage process led by designers - using applied ethnography to uncover needs and desires, and Participatory Design - a collaborative process facilitated by designers - using engagement tools to involve stakeholders and generate ideas allow us to build on community assets for reality driven strategies.
Effective problem solving requires an iterative approach. Our 5 step process connects clients with their end users, helps define project painpoints, and guides quick collection of vital input. This results in actionable deliverables for our clients, and valuable projects for their end-users.
Assess Landscape Define gaps and state goals. Our team employs mixed-method design research to efficiently collect necessary data, hone in on key issues, and map stakeholders.
Engage Stakeholders Set the framework for consensus building. Our team onboards relevant stakeholders to gather necessary inputs, uncover new perspectives, and cultivate knowledge.
Identify Opportunities Pinpoint impactful, quick-win ideas. Our team synthesizes findings from the landscape assessment and stakeholder engagement to surface insights and determine avenues for new solutions.
Design Solutions Construct appropriate and responsive tools. Our team employs participatory methods to generate ideas and develop concepts for and with our clients and their end-users.
Prototype and Iterate Maximize audience traction. Our team conducts prototyping and simulation to test feasibility and refine concepts for measurable impact.
"Community-Centered Design": How do we integrate Human-Centered design within the Public...
Oct 12, 2017
At 3x3, we get many inquiries from architects, urban planners, and urban designers about...
Sep 27, 2017
For the past three months, we have been working on a Digital Data Literacy project calle...
Jul 31, 2017
Gardens Rising Infrastructure Feasibility Study - a project that we worked on with an am...
May 10, 2017
A great write-up about our projects in Delhi by ArchitectureLive!...
Apr 20, 2017
Check out Intersection@The Junction: Art Walk and Gallery Reception tonight, where you c...
Apr 6, 2017
How can a festival become a way to engage residents of Dharavi in direct decision-making...
Mar 27, 2017
Check out Intersection @ The Junction: Pop-Up #3 Tonight, where you can preview amazing ...
Mar 9, 2017
Join 3x3 co-founder, Megan Marini, tomorrow @ 12:00 for an AIGA Design for Good: Main St...
Feb 16, 2017
3x3 co-founder, Megan Marini will be joining a discussion on neighborhoods through the l...
Feb 10, 2017
3x3 is happy to announce our partnership with Public School, an exciting new nonprofit b...
Feb 9, 2017
We are hiring! 3x3 is looking to fill our Program Strategist position. If you or know so...
Jan 24, 2017
Jan 17, 2017
We are excited to launch the Intersection @TheJunction Storefront Pop-Up series tomorrow...
Jan 12, 2017
Check out Intersection @ The Junction: Pop-Up Preview #1 next Thursday, where you can me...
Jan 4, 2017
Are you looking to start your own business or looking to learn more about how to find fu...
Dec 19, 2016
ATTN: Job Posting! 3x3 is looking to fill our PT Outreach and Communications position. I...
Nov 30, 2016
We started the week with contribution to Habitat III Conference along with other urban s...
Oct 12, 2016
ATTN: NYC Graphic Designers.
3x3 is currently looking to hire a part-time graphic desig...
Oct 6, 2016
Check out Interior Design's latest article on the 2000 Gallon Project. It was great wor...
Sep 29, 2016
Our friends at Mehrauli Collective are organising an interesting workshop on the techniq...
Sep 26, 2016
Heading to Gowanus, Brooklyn? Be on the lookout for Blue Dumpsters from the 2000 Gallon ...
Aug 24, 2016
Last day to register!! Join us for a community led public installation workshop in Mehra...
Aug 5, 2016
3x3 Design is superexcited about our latest installation art work with Mrinalini Aggarwa...
Aug 1, 2016
Ever wonder were the water goes in Gowanus? Learn more with the 2000 Gallon Project (www...